Marketing is not maths. It's cooking.

Whether you are building a brand, training students or managing a team: you don't want to plough through thick theory books, you want to see results.

101 Marketing Recipes makes that translation. Not dry stuff, but 101 strategic formats you can apply immediately. So that you not only know what you have to do, but also how.

For whom is this book of interest?

Not theory for the cupboard, but immediately applicable recipes for real-life use.

For entrepreneurs & SMEs

You don't have time for thick theory books; you want results. Discover 101 ready-made marketing recipes to instantly generate more visibility, leads and customers. Stop reinventing the wheel and get started right away.

View options for SMEs

For teachers & education

Bridge the gap between dry theory and hard practice. Use the 101 formats as up-to-date teaching material and show students how marketing really works. Turn your students into doers, not thinkers.

View education options

For agencies & marketing teams

Make your junior marketers independent faster and save your seniors precious time. Use the formats as the ultimate cheat sheet to build campaigns faster, streamline brainstorms and ensure quality.

View desk options

About Gaby Tenda

Ready to get serious (but fun!) about your marketing?

I am not a guru shouting from the sidelines. With 20 years of experience in marketing and sales - with big brands as well as SMEs - I know what works in practice. Seeing that many people get stuck in dry theory, I decided to compile my best formats in this book. I am your creative strategist who makes marketing fun and understandable again

NU IN 5 TALEN VERKRIJGBAAR!

Ontdek de 101 best bewaarde marketinggeheimen om jouw zichtbaarheid en omzet te vergroten. Praktisch, to-the-point en bewezen effectief. Nu wereldwijd beschikbaar in 5 talen: Nederlands, Engels, Duits, Spaans en Frans. Bekijk alle edities en bestel jouw exemplaar rechtstreeks via de uitgeverij.

FAQs

Check out our frequently asked questions.

What kind of 'recipes' can I expect?

Think immediately deployable strategies for increased online visibility, better conversion, smart content creation (such as SEO and social media) and efficient funnels. I share the exact formulas and formats I have successfully deployed in my 20 years of experience as a strategic marketing partner.

I'm already so busy, does applying these recipes take much time?

Precisely not! The reason I wrote this book in the form of ‘recipes’ is so that you can scroll straight to the solution you need at that moment. You don't have to read the book from cover to cover. Need a format for a LinkedIn post? Look up the recipe, follow the steps, and you're done. In fact, it saves you seas of time.

Do I need a lot of marketing knowledge to use these recipes?

No, that is the strength of this book. The formats are structured so that you can follow them step by step. Whether you're a seasoned marketer looking to save time, or an entrepreneur at the controls yourself: the recipes are immediately applicable.

What exactly do I get when I order the book?

You don't receive a bland reading book, but a luxurious, high-quality hardcover of over 400 pages. Think of it as a complete mini marketing course that sits on your desk as standard. Its premium quality makes it a real reference book that can take a beating-perfect for grabbing on a daily basis, filling it with post-its and using it as your strategic cookbook.

Why the name 'Marketing Recipes'?

Because the options in marketing are endless (SEO, AI, social media, funnels...), but your time is not. Just like in a good kitchen, sometimes you just need a proven recipe with the right ingredients to put a star meal on the table. I give you the ingredients and the preparation method, you just have to execute it.

Can I also use the book for my marketing team?

Definitely! It is the perfect ‘do-book’ to have in the department. It helps teams move faster, speak the same strategic language and get straight to work with formats that are proven to work.

Can I use this book as a teacher in education?

Sure! Students learn best by doing. 101 Marketing Recipes bridges the gap between theory and hard practice. It gives students concrete tools and formats with which they can immediately get to work on internship assignments or projects. No abstract concepts, but workable tools for tomorrow's marketers.

Can I also order the book in larger print runs for my students or team?

Yes, that is definitely possible! For agencies, schools or companies that want to order multiple copies for their team or students, we have special rates. Just get in touch via the contact page for this, and we will make you a tailor-made proposal.